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Use Your Value Prop to Pivot: LIVE conversion optimization to help with marketing amid coronavirus

(This article was originally published in the MarketingExperiments email newsletter.)

Even with an NYSE and Nasdaq market selloff, with quarantines, with national emergencies, marketers can use their unique skills to help their companies and clients find the opportunity.

It is, of course, seriously hard. With marketers across the globe dealing with evolving challenges and working from home, MarketingExperiments and MECLABS Institute are holding this YouTube Live event to bring us all together and spark your thinking on how you can pivot your brand based on its value proposition.

Flint McGlaughlin, CEO and Managing Director, MECLABS Institute (parent organization of MarketingExperiments), provides live conversion optimization feedback of audience-submitted pages to help marketers create an effective value proposition expression and find new opportunity in crisis.

The post Use Your Value Prop to Pivot: LIVE conversion optimization to help with marketing amid coronavirus appeared first on MarketingExperiments.

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