Last week, after reading the newest book in the “Millionaire Next Door” series, I critiqued the critics. More specifically, I pointed out how the charge that Stanley’s work reflects survivorship bias doesn’t really hold up. Longitudinal surveys support Stanley’s conclusions. Note: That earlier blog post appears here: Defending “Millionaire Next Door” Theory: What Stanley’s Critics Got […]
The post The Millionaire Next Door Business Plan appeared first on Evergreen Small Business.
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The post What Do Your Blog Post Titles Say About Your Brand? appeared first on ProBlogger.
This is a post by ProBlogger writing expert Ali Luke If you’ve been reading ProBlogger for a while, you probably know the basics about writing blog post titles such as: Be clear and specific Use numbers where appropriate Use powerful words and phrases such as “how to”, “easy”, “quick”, “great”, “little-known”, and ...more
The post What Do Your Blog Post Titles Say About Your Brand? appeared first on ProBlogger.
I recently read The Next Millionaire Next Door, the latest book in the “Millionaire Next Door” series started by Thomas Stanley and William Danko more than two decades ago. Note: Stanley died in 2015, killed by a drunk driver. His daughter, Sarah Stanley Fallow wrote the newest “Millionaire Next Door” book, in part by adapting […]
The post Defending “Millionaire Next Door” Theory: What Stanley’s Critics Got Wrong appeared first on Evergreen Small Business.
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The post Why Bloggers Should Pay Attention to Black Friday and Cyber Monday appeared first on ProBlogger.
Did you know that last year’s Cyber Monday was the largest online sales day in history with $6.59 Billion spent?! (source Adobe Analytics). And from Black Friday (the day after Thanksgiving - the third Thursday of November) through to Christmas, one third of all annual retail sales are made. For bloggers, in ...more
The post Why Bloggers Should Pay Attention to Black Friday and Cyber Monday appeared first on ProBlogger.
Almost every industry has seen a shift toward green technology. While this is certainly a positive step for the earth, it can rightly be questioned whether the marketing that touts this particular aspect of the business is really effective.
The post Green Marketing: The psychological impact of an eco-conscious marketing campaign appeared first on MarketingExperiments.
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As you probably know if you’re reading this blog post, many investors and entrepreneurs with an international footprint face a painful new tax, the Section 951A GILTI tax. The Section 951A GILTI tax hits imputed income from controlled foreign corporations. And at a high level, GILTI works simply. How the Section 951A GILTI Tax Works […]
The post Section 962 Election: An Answer to GILTI? appeared first on Evergreen Small Business.
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The post 10 Tips to Help You Land a Job as a Freelance Blogger appeared first on ProBlogger.
This post is based on Episode 185 of the ProBlogger podcast. Whether you’re looking to become a full-time blogger, want to supplement your blogging income, or simply want to make a bit of money to support your own blog as it grows, finding a paid blogging job can help you go further, ...more
The post 10 Tips to Help You Land a Job as a Freelance Blogger appeared first on ProBlogger.
The post 269: How Rowan Grew His Pinterest Following to More Than 300,000 in Two Months appeared first on ProBlogger.
How a Blogger Uses Pinterest to Boost His Following Welcome to the final episode of our Blogger Breakthroughs series. Today we share a story from Rowan Sims, Digital Photography School writer and ProBlogger podcast listener. Rowan’s also a landscape and travel photographer who uses his blog to teach readers ...more
The post 269: How Rowan Grew His Pinterest Following to More Than 300,000 in Two Months appeared first on ProBlogger.
Flint McGlaughlin walks through five experiments where the least amount of changes produced the highest conversion wins.
The post Conversion Lifts in 10 Words or Less appeared first on MarketingExperiments.
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A discussion of the key factors to consider in launching a landing page for a new segment, plus a free interactive worksheet to help you balance segmentation and resources for your landing page optimization
The post Landing Page Optimization: Free worksheet to help you balance segmentation and resources appeared first on MarketingExperiments.
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