Ecommerce allows for customers to have access to a wide variety of products at a second's notice. Online shopping has turned into a research project, with every product, service and company being able to be made transparent in just seconds. Read on to learn how the Internet has made marketing a two-way street and how marketers can thrive in this environment.Read More »
After a successful career as a writer and editor, Ketra Oberlander left publishing around the turn of the millennium when her vision started to fail, and employment prospects concurrently diminished.Read More »
How do home business owners tackle the challenges addressed above and continue to grow their company? Obviously there’s no one size fits all recipe for success, but one key ingredient is collaboration.
The post The Right Mix of Technology for Cooking up Collaboration appeared first on Home Business Magazine.Read More »
If you find that your communication is no longer influential, and it’s often missing its intended target, the solution is simple: It’s called the LASER model, which is unique because its focus is internal.Read More »
Mia was working for a law firm before she decided to quit and start an eco-friendly home-based business in Arlington, Virginia, named The Green Mop, LLC.
The post Entrepreneur Launches Eco-Friendly Cleaning Company appeared first on Home Business Magazine.Read More »
Here are the components of your sales T.R.I.U.M.P.H.S.
The post Consistently Outperform Your Sales Competitors & Increase Sales appeared first on Home Business Magazine.Read More »
Marketers usually use the funnel as an analogy for customers moving through the sales process. What many marketers don’t realize, though, is that their customers are not falling into the funnel — they are falling out. Read on for two strategies on moving your customers up the funnel toward conversion.Read More »
While there may be more to it than mastering a meringue, turning your dreams into reality just begins with a product and a plan.
The post How to Transition from Home Baker to Small-Business Owner appeared first on Home Business Magazine.Read More »