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The Latest New In Home-Based Business

Homepage Optimization: Tips to ensure site banners maximize clickthrough and conversion

Banners take up precious space on landing pages and too often don’t do enough to turn prospects into customers. Yet marketers are forced to work within their constraints. Read on to learn from March's Web clinic, featuring Mike Loveridge from Humana, about how to effectively use banners on your site.

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Five E-commerce Packaging Tips you Can’t Afford to Miss

Shipping fulfilment is necessary for all home e-commerce businesses, this guide will show how start up e-retailers can deliver their items effectively, reducing the risk of damage while avoiding wasting both packaging and money.

The post Five E-commerce Packaging Tips you Can’t Afford to Miss appeared first on Home Business Magazine.

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Million Dollar Listing’s Josh And Matt Altman Inspire Realtors At Haute Residence’s Los Angeles Luxury Real Estate Summit 2016

Working in the realty industry is an excellent career option for creative entrepreneurs. Just last week, realty moguls Matt and Josh Altman (star of Million Dollar Listing) helped to inspire enterprisers at the Haute Residence Los Angeles Luxury Real Estate Summit 2016.

The post Million Dollar Listing’s Josh And Matt Altman Inspire Realtors At Haute Residence’s Los Angeles Luxury Real Estate Summit 2016 appeared first on Home Business Magazine.

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Conquering Your Inner “Mean Girl” with Wellness Expert Melissa Ambrosini

Home Business Magazine spoke with the magnetic mentor and self-starting entrepreneur Melissa Ambrosini about her escape from the clutches of insecurity and transforming into the self-loving, passionate businesswoman she always strived to be.

The post Conquering Your Inner “Mean Girl” with Wellness Expert Melissa Ambrosini appeared first on Home Business Magazine.

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How — and Why — to Implement a Corporate Continuing Education Program

Your business will benefit from a staff that continues to augment its skills and talents. Here is advice to consider when researching continuing education and certification options for your employees.

The post How — and Why — to Implement a Corporate Continuing Education Program appeared first on Home Business Magazine.

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Ben Bernanke, Scenario Planning, & Your Small Business

So this blog post is a bit schizophrenic. I want to do a quick book review of Ben Bernanke’s book The Courage to Act. Then I want to delve into[...]

The post Ben Bernanke, Scenario Planning, & Your Small Business appeared first on Evergreen Small Business.

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Consumer Reports Value Proposition Test: What you can learn from a 29% drop in clickthrough

Last month, we asked you, the readers of the MarketingExperiments blog, to write the most effective copy for a Consumer Reports email in a way that could also test which value factors were most appealing to Consumer Reports donors. Read on to learn the results of the live test conducted at MarketingSherpa Summit 2016.

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Why Bitcoin is Best for Your Business

Every online business needs a safe and secure way to process payments. While traditional payments and eWallets do an adequate job of providing a secure way for customers to pay, the benefits of Bitcoin shouldn't be overlooked.

The post Why Bitcoin is Best for Your Business appeared first on Home Business Magazine.

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How At-Home Businesses Can Easily Meet Top Marketing Goals in 2016

If you’re worried about hitting your 2016 targets, read on. We’ve gathered a few tips to tell you just how simple meeting your marketing goals can be, and none of them require stepping outside your door.

The post How At-Home Businesses Can Easily Meet Top Marketing Goals in 2016 appeared first on Home Business Magazine.

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Copywriting: 3 tips for optimizing your next direct mail campaign

It might come as a surprise, but according to research conducted by our sister site MarketingSherpa, 54% of U.S. consumers would prefer to receive regular updates and promotions in the mail. That’s the highest percentage of any other method. Read on to learn three ways to optimize your direct mail campaign.

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