For some small businesses and individuals, the new Section 951A GILTI tax creates a huge planning challenge and compliance burden. And what’s worse? Many of these folks don’t even know yet that they have to deal with a new tax. No kidding, this could get ugly. Fast. Section 951A GILTI Tax in a Nutshell The […]
The post Section 951A GILTI Tax Avoidance: Ten Tricks appeared first on Evergreen Small Business.
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The post Four Realities of Blogging Every Blogger Should Know About appeared first on ProBlogger.
Does it look like other bloggers achieve success really easily? Maybe they’re content machines, pumping out great post after great post. Perhaps they’ve just launched yet another course, or have an amazingly swish new design for their blog. Or maybe they always reply to comments and emails really quickly. And ...more
The post Four Realities of Blogging Every Blogger Should Know About appeared first on ProBlogger.
If you’re a real estate agent or broker, you may wonder whether the new Section 199A deduction works for you. And the short answer: Probably you get the deduction. But the real estate broker Section 199A deduction is complicated. And not every agent or broker in the end saves tax. Furthermore, some especially successful agents […]
The post Real Estate Broker Section 199A Deduction appeared first on Evergreen Small Business.
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The post 13 Key Ways to Lower Your Blog’s Bounce Rate (and Why it Matters) appeared first on ProBlogger.
Bounce rate is a Google Analytics metric that tells you the percentage of people who “bounce” off your site (i.e. visit your site and leave from the first page they arrive on). To find out your bounce rate, log into your Google Analytics account. (If you haven’t set up Google Analytics ...more
The post 13 Key Ways to Lower Your Blog’s Bounce Rate (and Why it Matters) appeared first on ProBlogger.
The goal of optimization is not to make changes to a page but to make changes in the mind of the customer. Here are some simple ways you can shift from communicating company logic to customer logic and optimize the thought sequence of your offer.
The post Low-Hanging Fruit for the Holiday Season: Four simple marketing changes with significant impact appeared first on MarketingExperiments.
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Last week, after reading the newest book in the “Millionaire Next Door” series, I critiqued the critics. More specifically, I pointed out how the charge that Stanley’s work reflects survivorship bias doesn’t really hold up. Longitudinal surveys support Stanley’s conclusions. Note: That earlier blog post appears here: Defending “Millionaire Next Door” Theory: What Stanley’s Critics Got […]
The post The Millionaire Next Door Business Plan appeared first on Evergreen Small Business.
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The post What Do Your Blog Post Titles Say About Your Brand? appeared first on ProBlogger.
This is a post by ProBlogger writing expert Ali Luke If you’ve been reading ProBlogger for a while, you probably know the basics about writing blog post titles such as: Be clear and specific Use numbers where appropriate Use powerful words and phrases such as “how to”, “easy”, “quick”, “great”, “little-known”, and ...more
The post What Do Your Blog Post Titles Say About Your Brand? appeared first on ProBlogger.
I recently read The Next Millionaire Next Door, the latest book in the “Millionaire Next Door” series started by Thomas Stanley and William Danko more than two decades ago. Note: Stanley died in 2015, killed by a drunk driver. His daughter, Sarah Stanley Fallow wrote the newest “Millionaire Next Door” book, in part by adapting […]
The post Defending “Millionaire Next Door” Theory: What Stanley’s Critics Got Wrong appeared first on Evergreen Small Business.
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The post Why Bloggers Should Pay Attention to Black Friday and Cyber Monday appeared first on ProBlogger.
Did you know that last year’s Cyber Monday was the largest online sales day in history with $6.59 Billion spent?! (source Adobe Analytics). And from Black Friday (the day after Thanksgiving - the third Thursday of November) through to Christmas, one third of all annual retail sales are made. For bloggers, in ...more
The post Why Bloggers Should Pay Attention to Black Friday and Cyber Monday appeared first on ProBlogger.
Almost every industry has seen a shift toward green technology. While this is certainly a positive step for the earth, it can rightly be questioned whether the marketing that touts this particular aspect of the business is really effective.
The post Green Marketing: The psychological impact of an eco-conscious marketing campaign appeared first on MarketingExperiments.
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