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The Latest New In Home-Based Business

Conclusions Precede Decisions: Two case studies that teach the most effective way to amplify conversion

Flint McGlaughlin explains how to improve the content and presentation of an observation set to get better conversion results.

The post Conclusions Precede Decisions: Two case studies that teach the most effective way to amplify conversion appeared first on MarketingExperiments.

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Imposter Syndrome: What It Is, and How to Overcome It

The post Imposter Syndrome: What It Is, and How to Overcome It appeared first on ProBlogger.

This post is based on episode 121 of the ProBlogger podcast. Today I’m going to talk about imposter syndrome. Do you ever fear you’re about to be found out? That it’s only a matter of time before everyone realizes you’re not as smart as they thought you were, or that you don’t ...more

The post Imposter Syndrome: What It Is, and How to Overcome It appeared first on ProBlogger.

      

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How to Inherit a Million Dollars

Over the last year, I helped several families administer a large-ish estate and disburse decent-sized inheritances. Which was fun and interesting work. But the process triggered a recurring question: How to inherit money. Especially a lot of money. I found myself saying the same thing over and over. Then, a light bulb went on. This […]

The post How to Inherit a Million Dollars appeared first on Evergreen Small Business.

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International Start a Blog Day Class of 2020

The post International Start a Blog Day Class of 2020 appeared first on ProBlogger.

How long have you been blogging? Is it days? Weeks? Months? Years? Or are you yet to start? Do you know that 2020 represents my third decade blogging? No, I haven't been blogging for 30 years, but I started in the 'Noughties' and continued through the teen years of this century and now it's ...more

The post International Start a Blog Day Class of 2020 appeared first on ProBlogger.

      

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150 Experiments on the Call-to-Action: Six psychological conditions that hinder our results (Part 2)

This is part two in our series about effective call-to-action strategies that increase your webpage's performance.

The post 150 Experiments on the Call-to-Action: Six psychological conditions that hinder our results (Part 2) appeared first on MarketingExperiments.

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150 Experiments on the Call-to-Action: Six psychological conditions that hinder our results

One of the fastest ways to increase your performance is to improve your call-to-action. We did a meta-analysis of 150 of our experiments to determine 6 cognitive conditions that can hurt conversion.

The post 150 Experiments on the Call-to-Action: Six psychological conditions that hinder our results appeared first on MarketingExperiments.

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How to Find Time to Create a Product For Your Blog

The post How to Find Time to Create a Product For Your Blog appeared first on ProBlogger.

This post is based on episode 118 of the ProBlogger podcast. Creating and selling products such as ebooks and courses can be a great way to monetize your blog. But where do you find the time to create them? A lot of bloggers already struggle with finding enough time to write ...more

The post How to Find Time to Create a Product For Your Blog appeared first on ProBlogger.

      

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Ignoring IRS 8995 Instructions to Double-deduct Self-employed Health Insurance

If you’re reading this, you already know, right? In many situations, the 199A regulations require adjustments to the qualified business income number that flows out of a business. Which situations? Well, when some deduction you report on your individual tax return deduction in effect connects to a trade or business. For the most part, this […]

The post Ignoring IRS 8995 Instructions to Double-deduct Self-employed Health Insurance appeared first on Evergreen Small Business.

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Twin Problems of Unprofitable Customers and Services

I’ve been coaching some new CPA firm owners about how to build a profitable professional services firm. And to jump to the punchline? The twin tricks are avoid unprofitable customers and unprofitable services. But many of the strategies and tactics apply to any small firm that sells services: haircuts, yard maintenance, legal advice, dry cleaning, […]

The post Twin Problems of Unprofitable Customers and Services appeared first on Evergreen Small Business.

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Unlocking the Power of Incentive: Three keys to mastering perceived value differential

How to find and communicate the ideal incentive that will add bonus value to an offer

The post Unlocking the Power of Incentive: Three keys to mastering perceived value differential appeared first on MarketingExperiments.

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